NAMM Schedule 2026

Panel: NVIDIA ETTA (Elucidated Text to Audio) and Music Flamingo

Time: 11:00am - 11:30am

Speakers:

• Shari Reich, Developer Relations – Intelligent Content Creation (Audio & Music), NVIDIA
• Sanggil Lee, Applied Deep Learning Research Scientist (ADLR), NVIDIA

Description: This talk delivers a fast, forward‑looking overview of NVIDIA ADLR’s newest breakthroughs in AI audio. Shari Reich and Sanggil Lee will highlight technologies such as ETTA, an expressive text‑to‑audio model for high‑fidelity musical and sound‑design generation, and Music Flamingo, a multimodal system that brings deep musical understanding and context‑aware audio reasoning to creators. The session also previews emerging ADLR research in real‑time performance engines, personalized audio models, and next‑generation intelligent tools designed to empower artists, musicians, and developers working at the cutting edge of AI‑driven creative workflows.

Panel: Ethics in Audio Generation — From Licensing to Attribution and Beyond

Time: 12:00pm - 12:40pm

Speakers:

• Shari Reich (NVIDIA)
• Jessica Powell (Audioshake)
• Pascal Pilon (LANDR)
• Christine Thomas (Dolby)
• Arabian Prince (Founding Member of NWA, Producer, DJ, Futurist, Technologist Pro Gamer)

Description: Generative AI is transforming music and audio creation, but with innovation comes responsibility. This panel will explore the ethical frameworks needed guide audio generation technologies, addressing critical issues such as licensing, attribution, transparency, and fair compensation for creators. We’ll examine how industry stakeholders—from artists and rights holders to tech developers—can collaborate to ensure ethical practices in this rapidly evolving space.

Performance: Trey Hensley with Andy Powers

Time: 1:15pm - 1:45pm

Description: Taylor Artist

Panel: Dolby Atmos Community Session Live - Music Creation in Dolby Atmos

Time: 2:00pm - 2:45pm

Speakers:

• Ben Givarz (Dolby)
• Greg “Stryke” Chin (Dolby)

Description: Join Dolby at the Lennon Bus to learn how to leverage the creative power of Dolby Atmos to conceive and create music with this inspiring and creative technology. Learn how to approach mixing and delivering your Dolby Atmos master file as well as deriving your stereo file from the Atmos version. Then, hear how it all comes together on the Lennon Bus, where you can hear a final song in Dolby Atmos!

Panel: A3E Presents: "Imagining the Future of Creativity in Motion - From Education to Innovation" in Collaboration with the John Lennon Educational Tour Bus

Time: 3:00pm - 3:45pm

Speakers:

• Paul Sitar (A3E)
• Brian Rothschild (Lennon Bus)
• Daniel Rowland (LANDR)
• Shari Reich (NVIDIA)
• BT
• Eros Marcello
• Rithik Kundu
• Dani Deahl

Description: This special preview experience invites NAMM attendees to join A3E and the legendary John Lennon Educational Tour Bus for a firsthand look at how technology, education, and artistry converge to shape the next generation of creative innovation. Hosted by A3E, this expert forum explores how Artificial Intelligence (AI) and Artificial Creativity (AC) are redefining how music and media are learned, created, and shared, and why the next generation of artists, technologists, and educators must approach these tools with both imagination and responsibility.

Panel: Natasha Lyonne & Friends - Responsible, Artist Led Innovation in the Age of AI: Exploring the Promise While Mitigating the Pitfalls

Time: 3:50pm - 4:30pm

Speakers:

• Natasha Lyonne (Writer/Director/Actor/Producer, Co-Founder, Creators Coalition on AI)
• Liv Boeree (Championship Winning Poker Player, Educator & Researcher)
• Hoda Hawa (Sr. Manager, Google, Public Policy Stakeholder Engagement)
• Arabian Prince (Founding Member of NWA, Producer, DJ, Futurist, Technologist Pro Gamer)

Description: Creatives and Industry Experts will discuss how AI can be responsibly leveraged as a tool to empower artists and bolster creative innovation while centering artist sovereignty and ensuring guardrails and responsible use.

Performance: Hailey Knox and Ben Harper

Time: 1:00pm - 1:20pm - Hailey Knox

Time: 1:25pm - 1:45pm - Ben Harper

Panel: AI for Real Musicians and Audio Engineers: Your Co-pilot, Not Your Replacement

Time: 2:00pm - 2:45pm

Speakers:

• Daniel Rowland (LANDR)
• Ricky Luna (Latin Grammy Award winner and multi-platinum music producer)
• Dani Karanyi (Composer/CEO of Karanyi Sounds)
• Anthony Albanese (LANDR)
• Idan Dobrecki (Aiode)

Description: This panel cuts through the hype to speak directly to working musicians, producers, and audio engineers. Our experts will explore how today’s AI can act as a creative co-pilot: streamlining workflows, unlocking new sound-design possibilities, breaking through writer’s block, and enhancing production without taking artists out of the driver’s seat.

Presentation: LANDR Studio: The Multi-Model AI platform for Creation

Time: 3:00pm - 3:45pm

Speakers:

• Anthony Albanese (LANDR)
• Jordan Heather (LANDR)

Description: Join the LANDR team as they break down the platform workflow, including  how multiple ethical AI models can work together to assist with songwriting, sound design, mastering, and creative decision-making—all while keeping artists firmly in the driver’s seat.

Event: Come Together Happy Hour

Time: 4:30pm - 6:00pm

Performance: UCLA Electronic Jam

Performance: Shantaia & Curtis Chambers

Time: 12:00pm - 12:45pm

Description: PRS Guitars Artists

Performance: Dominic Flynn & Renzo

Time: 1:00pm - 1:45pm

Description: Taylor Guitars Artists

Event: Raffle Giveaway

Time: 2:00pm - 2:35pm