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The John Lennon Education Tour Bus

Next Destination: Anaheim Convention Center

Anaheim, CA

 

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JOHN LENNON EDUCATIONAL TOUR BUS GETS FUNKY AT 2015 NAMM SHOW

Lennon Bus kicks off its 18th year with funk legend George Clinton, Berklee City Music Network students and John Lennon Songwriting Contest winners Helen Austin and Paul Otten

State of the Art studios showcase the latest Music and Audio Products, Exclusive Tours, Demos, Live Performances and the annual Imagine Party Celebrating Music Education

NEW YORK, N.Y. (JANUARY 21, 2015) – The John Lennon Educational Tour Bus (Lennon Bus), the premier, non-profit 501(c)(3) mobile Pro-Audio and Video recording studio providing hands-on experiences for students of all ages since 1998, is making its return to the 2015 NAMM Show* on January 21st through 25th at the Anaheim Convention Center.

Parked on the centralized Grand Plaza next to the NAMM GoPro Stage, the Lennon Bus will welcome trade show attendees with its newly updated display of onboard state-of-the-art equipment, advanced technology, and innovative capabilities. The Lennon Bus will also announce new initiatives with Other World Computing (OWC), Neutrik USA, Audio-Technica, Digital Media Academy, Yamaha and the continuation of music education advocacy programs in association with the NAMM Foundation.

On Wednesday, January 21, George Clinton, the legendary founder of funk, will be on-hand as a guest songwriting mentor to work with students from Berklee College’s Berklee City Music Network. The session will be live streamed from 2 - 3pm PST on lennonbus.org/live. During the livestream, viewers can submit their questions for Clinton using the hashtag #FunkWithGeorge.

“2015 would have been John Lennon’s 75th birthday, so we’re excited to launch our commemorative tour at the NAMM Show,” said Brian Rothschild, Executive Director of the John Lennon Educational Tour Bus. “Our mission of providing free hands-on opportunities to students is supported by some of the biggest brands in the industry and we look forward to helping inspire and make a difference in communities across the U.S. and Europe.  Having George Clinton involved is a perfect fit since he is an outspoken advocate for music education.”

During the four-day conference, tours of the Lennon Bus will provide an exclusive look at the latest in audio and video technology, with promotional giveaways of OWC On-The-Go Pro Hard Drives, Epiphone Guitars, Neutrik cables & swag, Audio-Technica microphones, Yamaha keyboards, IK Multimedia iLouds & iRigs, Musician’s Friend gift certificates, ZVEX Effects pedals, Mackie Mixers and more.

New products to be found on board include:
• Apple computer and iOS devices
• OWC - high performance SSDs, hard drives (internal and external) and storage solutions.
• Sonnet Technologies - xMac Pro Server system
• Mackie - new DL32R digital mixer is controlled by iPads from anywhere in the room, allowing multiple mixes to be created simultaneously by several users, including recording to DAW or disk and handling playback duties.
• Go Pro - new Hero4 Back cameras capture angles never before possible, in full 4K or high frame rate 1080p. 
• AJA - HA5-Plus Mini Converters enable the GoPro cameras to be connected to the NewTek
• TriCaster’s HD-SDI inputs, opening the door to these innovative cameras use during live productions.
• Adobe - Creative Cloud desktop and iOS apps offer unlimited creative potential to students and artists.
• ZVEX Effects pedals


*The NAMM Show and all NAMM events are NOT open to the public. Media can contact (JavaScript must be enabled to view this email address) for credentials.


LENNON BUS AT NAMM SCHEDULE

Lennon Bus Interactive Tours
Thursday, January 22nd – 10:00AM - 6:00PM
Friday, January 23rd – 10:00AM - 3:00PM
Saturday, January 24th – 10:00AM - 6:00PM
Sunday, January 25th – 10:00AM – 5:00PM

Wednesday, January 21st – NAMM’s MEDIA PREVIEW DAY
1:15 PM – Executive Director of the Lennon Bus, Brian Rothschild, and George Clinton will discuss the importance of music education among students and the ways in which the NAMM Foundation and the Lennon Bus continuously strive to inspire the next generation of musicians. This will take place in Hall B of the Anaheim Convention Center, booth 5501. Contact (JavaScript must be enabled to view this email address) for media credentials to attend.
Throughout the day, media are invited for private tours of the Lennon Bus with key executives and bus engineers (RSVP required). These are industry-only events and not open to the public.

2:00 - 3:00 PM - George Clinton Livestream Event On Board the John Lennon Educational Tour Bus. George Clinton will mentor students from Berklee City Music on board the Bus. Clinton and the students will create and record an original song and video throughout the day. Media are invited for private tours of the Lennon Bus with key executives and bus engineers, and for interviews with Clinton and the students. RSVP required.

Thursday, January 22nd

10:00 AM – NAMM attendees are invited to take interactive tours of the bus.

2:00 PM - The Lennon Bus will be hosting gear giveaways in the tents with $14,000 worth of gear from OWC, Epiphone, Yamaha, ZVEX, Mackie, Neutrik, Audio-Technica, Musician’s Friend, and IK Multimedia.

Friday, January 23rd

10:00 AM - NAMM attendees are invited to take interactive tours of the bus.

1:00 PM - Live performance by John Lennon Songwriting Contest ‘Song of the Year’ winners Helen Austin & Paul Otten (GoPro Stage, located in the Grand Plaza)

2:00 PM - The Lennon Bus will be hosting gear giveaways in the tents with $14,000 worth of gear from OWC, Epiphone, Yamaha, ZVEX, Mackie, Neutrik, Audio-Technica, Musician’s Friend, and IK Multimedia.

6:00 PM – The Imagine Party – Celebrating Music Education. Brought to you by the John Lennon Educational Tour Bus and the NAMM Foundation at the NAMM GoPro Stage hosted by Neutrik USA and Genelec. Featuring special performances by George Clinton and Parliament Funkadelic, as well as Helen Austin & Paul Otten (John Lennon Songwriting Contest ‘Song of the Year’ winners), who will open the show with their song “Colour It” performed with local Anaheim students chosen by NAMM.

Saturday, January 24th

10:00 AM - Live performance by the John Lennon Songwriting Contest’s NAMM winners Gene Evaro Jr. & The Family (GoPro Stage, located in the Grand Plaza)

10:00 AM – NAMM attendees are invited to take interactive tours of the bus.

1:00 PM – Live performance by the John Lennon Songwriting Contest’s NAMM winners Royal Tongues (GoPro Stage, located in the Grand Plaza)

2:00 PM - The Lennon Bus will be hosting gear giveaways in the tents with $14,000 worth of gear from OWC, Epiphone, Yamaha, ZVEX, Mackie, Neutrik, Audio-Technica, Musician’s Friend, and IK Multimedia.

Sunday, January 25th

10:00 AM – NAMM attendees are invited to take interactive tours of the bus.

2:00 PM - The Lennon Bus will be hosting gear giveaways in the tents with $14,000 worth of gear from OWC, Epiphone, Yamaha, ZVEX, Mackie, Neutrik, Audio-Technica, Musician’s Friend, and IK Multimedia.


ABOUT THE JOHN LENNON EDUCATIONAL TOUR BUS
The John Lennon Educational Tour Bus is a non-profit state-of-the-art mobile Pro Audio and HD video recording facility that provides hands-on experiences for students of all ages. In its 18th year of touring, the Lennon Bus features the latest audio and video technology, gear and products. The concept began as an offshoot of the John Lennon Songwriting Contest, dedicated to providing opportunities for both professional and amateur songwriters around the world; proceeds from which help support the Lennon Bus. The Lennon Bus travels across the U.S. and Canada year-round, providing free tours and workshops at schools, retailers, festivals, on tours with headlining artists, and at major industry conferences. Lennon Bus Europe began providing these same opportunities to the young people of Europe when it launched in Liverpool, UK in May 2013.
The John Lennon Educational Tour Bus is made possible by Yoko Ono Lennon and the following sponsors and contributors: Apple, NAMM, Montblanc, Adobe, OWC, Yamaha, Neutrik, Musician’s Friend, Gibson Guitars, Epiphone, Avid, Audio-Technica, Digital Media Academy, SESAC, Genelec, SSL, NewTek, True Religion, Thomann, TodoCast, IP Access, ZVEX Effects, Reflecmedia, Baker & McKenzie, JamHub, Sonicbids, Litepanels, Clear-Com, Anton/Bauer, AJA, DJI Innovations, Copperpeace, Applied Acoustics Systems, Mobile Roadie, McDSP, Native Instruments, IK Multimedia, Noise Industries, JDI, iZotope, Mad Mimi, Ableton, Ampeg, Mackie, Guitar Player, Bass Player, Electronic Musician, Keyboard Magazine, Digital Rapids, SKB, Sonnet Technologies and LiveU.

For additional information about the John Lennon Educational Tour Bus and to check on the tour dates and locations, visit http://www.lennonbus.org. For information about the John Lennon Songwriting Contest visit http://www.jlsc.com.
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Press Contacts:

Natalie Anderson
ANTHEMIC
303.506.1533
(JavaScript must be enabled to view this email address)

 

“This is precisely the kind of project John Lennon would have loved.”

- Yoko Ono Lennon

The Headlines

Video aboard the Bus

The increasing accessibility of digital technology has led to an amazing expansion of opportunity in the art of digital storytelling. The John Lennon Educational Tour Bus has been at the forefront of this new media explosion, having produced daily video projects with students since January of 2001. The Lennon Bus puts state-of-the-art digital video equipment into the hands of workshop participants and teaches the entire digital workflow from storyboarding to web publication and DVD burning. Students leave the experience having shot, chopped, scored, and (most importantly) finished an entire digital video production. Using the latest cameras and professional hardware/software solutions including Avid Media Composer and Pro Tools, participants are exposed to the exciting world of digital videography and learn hot techniques of the trade. The accessibility of professional-quality technology is making it possible for millions of new voices to be heard and the John Lennon Bus is putting these tools into the hands of tomorrow's great digital producers. Subscribe to our Youtube channel so you never miss any of the amazing videos produced on the Lennon Bus.