The John Lennon Education Tour Bus

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Equipped with the most innovative and professional audio and video production technology, The John Lennon Educational Tour Bus is pulling up to SXSW!


Public Tours and Sessions at the
Gibson Showroom & Roky Erickson’s Ice Cream Social

The John Lennon Educational Tour Bus is locked and loaded for SXSW with public tours and sessions planned for March 15th – 17th! Don’t miss your chance to board the incredible mobile recording and video production studio that is any musician’s dream on wheels.

Over the course of the week, the Bus will be giving away incredible prize packages of gear and recording equipment including an Epiphone Casino guitar, an Avid® Eleven® Rack guitar recording and effects processing system, Audio Technica packages, IK Multimedia packages and a Copperpeace German Girl Vintage Ltd. Edition Guitar Strap. SXSW attendees can enter to win at http://www.lennonbus.org/win and must be available to pick up their prizes in person. Be sure to download the Lennon Bus app from Mobile Roadie for updates on prizes and events while the Bus is in Austin; http://road.ie/lennon-bus

Earlier this year the Bus launched a partnership with Avid, the maker of award-winning video and audio production solutions used by professional filmmakers, producers, sound mixers and musicians. Avid has stocked the Bus with their incredible line of equipment, allowing students to gain hands on experience with the exact tools the pros use. Check it out for yourself at the events below!

Tuesday, March 15th

Lennon Bus Student Recording Sessions presented by Epiphone Guitar and The Recording Academy, Texas Chapter Gibson Guitar Showroom 3601 S. Congress Ave., Ste. G400 10 am – 5 pm

The Lennon Bus is partnering with The Recording Academy, Texas Chapter and Ephiphone Guitar to bring their mission of providing hands on education in recording and video technology to students. A special group of Austin area Grammy U students will board the Lennon Bus and learn how to write, perform, record, and produce songs and music videos.

Thursday, March 17th

Roky Erickson’s Ice Cream Social 2011 – Public Tours 11am-4pm Threadgill’s 301 West Riverside Drive

The Lennon Bus will be parked outside Roky Erickson’s Ice Cream Social, joining artists such as Peter Buck, Will Sheff, J. Mascis, and Roky Erikson himself at one of the most legendary parties at SXSW. The Bus will be open for public tours from 11am-4pm and will giving away incredible prizes.

About the John Lennon Educational Tour Bus (http://www.lennonbus.org)

The John Lennon Educational Tour Bus is a non-profit state-of-the-art mobile Pro Audio and HD video recording facility that provides hands-on experiences for students of all ages. In its 14th year of touring, the venture is proud of its fully professional bus and its studios, which boast the latest audio and video technology, gear and products. The concept began as an offshoot of the John Lennon Songwriting Contest, which is dedicated to providing opportunities for both professional and amateur songwriters around the world. The Bus travels across the U.S. and Canada year-round, providing free tours and workshops at schools, retailers, festivals, on tours with headlining artists, and at major industry conferences.

The Bus, a 501(c)(3) venture, is made possible through the generosity of sponsors including Apple, Avid, Mont Blanc, NAMM, SAE Institute, Gibson, Epiphone, Neutrik, Sony, Audio-Technica, Sonicbids, Musician’s Friend, Music Player Network, Sonicbids, Litepanels, Reflecmedia, Disc Makers, Mobile Roadie, Ampeg, Roland, Boss, Mackie, Digital Media Academy, Aphex Systems, Apogee, Manfrotto Distribution, iZotope, Glyph Technologies, Harris Corporation,  Applied Acoustics Systems, Antares, McDSP, IK Multimedia, Adobe, Native Instruments, Slingerland Drums, Noise Industries, and Mad Mimi.

Avid and Eleven are registered trademarks of Avid Technology, Inc.

The John Lennon Educational Tour Bus is made possible by an agreement with Yoko Ono Lennon.

Contact: Press Here Linda Carbone / Ashley Bryan / Sam Orlando 212 246 2640 (JavaScript must be enabled to view this email address) / (JavaScript must be enabled to view this email address) / (JavaScript must be enabled to view this email address)

Something like this should be parked outside of every school in America.

- Vernon Reid, Living Colour

The Headlines

Video aboard the Bus

The increasing accessibility of digital technology has led to an amazing expansion of opportunity in the art of digital storytelling. The John Lennon Educational Tour Bus has been at the forefront of this new media explosion, having produced daily video projects with students since January of 2001. The Lennon Bus puts state-of-the-art digital video equipment into the hands of workshop participants and teaches the entire digital workflow from storyboarding to web publication and DVD burning. Students leave the experience having shot, chopped, scored, and (most importantly) finished an entire digital video production. Using the latest cameras and professional hardware/software solutions including Avid Media Composer and Pro Tools, participants are exposed to the exciting world of digital videography and learn hot techniques of the trade. The accessibility of professional-quality technology is making it possible for millions of new voices to be heard and the John Lennon Bus is putting these tools into the hands of tomorrow's great digital producers. Subscribe to our Youtube channel so you never miss any of the amazing videos produced on the Lennon Bus.